Are you curious on what to test on our landing page? Or how to create specific tests that are custom fit for your audience?

Fresh off of speaking at Hero Conf LA, Samantha Kerr, CRO Manager at Hanapin Marketing , sits down with the AdStage crew to discuss CRO, landing page testing, and David S. Pumpkins.

Listen to the full episode of The PPC Show as she shares advice on proper testing cycles, how to set testing expectations, dynamic landing pages, and some of her favorite CRO tools.